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Career in India        

Education in India, Career in India: Electronic Media

Click here to get information on institutes offering media industry programs.

Looking for a Career Option in the Field of Electronic Media ? This section features Electronic Media as a career option, elaborated with reference to the job profile, personality traits required, the courses and training involved, premier institutions and future prospects.

Rapid developement of technology has opened up innumerable opportunities in the electronic media. Public access to information and entertainment is growing day by day. The electronic media comprising radio (audio) and television (audiovisual) has an edge over the print media as events and developements can be instantaneously transmitted the world over. There are various types of jobs in electronic media for which different types of training are required. All those who work in programme production are liable to work until transmission stops.

The different jobs in electronic media require secific skills or talents that contribute towards making the team complete. There can also be seperate teams doing pre-production, production and post-production work.

Personality Traits

Certain attributes are common for all jobs in the electronic media : Wide range of interests, a scociable nature, ability to think fast, crisis management, speed of action, creative imagination, an appreciation of what audiences want, ability to work as part of a team, resilience, tact, self confidence, a sense of responcibility, presence of mind, clear, quick, logical mind and ability to handle criticism.



Various types of professional training can give access to jobs in the electronic media.

Mass Communication is offered as a postgraduate diploma/degree programme after graduation in any discipline. The duration of courses varies from one to two years. The two year postgraduate programme in mass communication at the Mass Communication Research Centre (MCRC), Jamia Milia Islamia, Delhi gives comprehensive coverage in all facets of the electronic media.

An emerging trend is undergraduate programmes in mass media or journalism and mass communication to students who have passed 10+2. Such programmes can create a base for careers in electronic media and are being offered by Delhi University, University of Mumbai among others. Many Universities/Institutes in the country offer courses in dance, music, and drama. Professional trainingin these areas can lead to assignments in the electronic media.

Many Universities / Institutes in the country offer courses in dance, music, and drama. Professional training in these areas can lead to assignments in the electronic media.


Please click here for the list of the Electronic Media Institutes in India.

Placements And Prospects

Proliferation of the electronic media along with the rapid advances in technology, communication satellites, cable networks, dish antennae etc. has helped to create myriad opportunities of employement in the electronic media. Privatisation of TV networks has been a major source of encouragement, That is why prospects in the electronics media are exceptionally good. Communication for all the jobs is very keen and only the best stand a chance.

Emoluments vary enormously according to qualifications, experience, capability and talent. Creativity, imagination, perseverance and the gift of communication can make a significant difference to placements.

As more and more channels and bands continue to be added, the scope for talent and opportunity utilisation in the electronic media will continue to be high.

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